A variety of production features have helped the lego company throughout its existence. These features have enabled Lego to develop some of the most popular toys on the market. This includes the development of a unique interlocking mechanism and the https://lego-x.com/2019/10/03/lego-and-a-leading-position-of-vdr/ use of plastic instead of other materials. These unique features enabled the company to become the largest toy manufacturer in the world.

In the 1960s, the business continued to grow rapidly. One major change occurred when Godtfred Kirk Christiansens’s cousin Dagny Holm, joined the company as a model builder. Dagny was an expert at creating large-scale models and globes, which were displayed in the showroom. This was an excellent way to promote the possibilities of the LEGO bricks and also to entice children.

In 1971, the LEGO system began expanding into new areas by adding furniture pieces and dollhouses. The LEGO system further grew in 1972 with the addition of boat and ship sets with hulls floating. In the 1960s, the company started its international expansion by selling its products in North America via a licensing arrangement with Samsonite.

In the 1980s the company continued to expand and diversify, while also modernizing. This was reflected in the establishment of an R&D department that has been working to keep the LEGO system at the top of its game in terms of innovations. The introduction of themed sets allowed users to create specific models without having to build it on their own. This was the beginning of more complex building and gave children a more hands on experience with the legos.